Brandt is currently seeking a Corporate Product Manager – Utility Trailers for either our Toronto, Ottawa, or Montreal location. As the Subject Matter Expert on the features, benefits and product applications for the Brandt’s entire line of Utility Trailers, including Low Profile, Tilt, Dump and Deckover trailers, and with the guidance/direction from the Director of Sales – CCE, and the VP of Sales -Worksite Products, you will help develop and implement a strategy to position Brandt as the leading dealer in the Utility Trailer market as measured by increasing our current customer base.

DUTIES & RESPONSIBILITIES

Sales Support

Work with the sales team in building knowledge and understanding of the UTR market (customer segments, competitive product profiles, jobsite applications/opportunities).
Assist Territory Managers on sales calls, by evaluating the customer’s current & future equipment/material hauling scope and matching those needs to the proper trailer for the right application.
Maintain a high level of confidence amongst all customers, by demonstrating expertise, sense of urgency and reliability.
Provide competitive analysis for all UTR types, focusing on features, benefits, and applications, to create powerful sales tools that can be used by the Sales Teams to increase revenue and market share.
Product demonstration support for sales teams by assisting with proper trailer usage, to ensure a safe and optimal trailer performance, with the end goal of converting the demonstration into a sale, every time.
Training

Provide and monitor training for all new and existing territory managers as required, including:
Features, benefits and proper Load-to-Trailer application training
Hands-on product utilization training
General

Be the liaison between the sales team and our manufacturing team, as it pertains to product applications, new product launches, and sales product training programs by:
Interacting with their product application development teams.
In-person visits to our manufacturing facilities.
Participation in both Dealer and Customer Advocacy Group meetings.
Work closely with the other Worksite Product Division and Region management team members (Directors, VP’s and other CPM’s):
Provide feedback on:
Competitive product intelligence (features/benefits and job-applications on current and new models, product quality and customer feedback)
Sales team effectiveness on product knowledge, customer demonstrations and overall product proposition delivery
Product application trends
Industry buying trends
Help rollout any new branch/division/region/company initiatives, for your AOR (Area of Responsibility)
Assist with Marketing initiatives by providing feedback on our product features/benefits/job-applications, and by helping with new campaign rollouts.

Required Skills:
Comfortable with towing equipment on trailers (including loading/unloading and securing)
Enthusiastic, energetic, and goal driven.
Excellent verbal and written communications.
Strong planning, organizational, and time management skills.
Comfortable with leading group presentations and product training (both in a classroom format and on a jobsite).