Digital Growth Manager
Maison Battat Inc. – Montreal QC

At Battat, we’re in the business of making kids happy. Thanks to our team of dynamic, talented and motivated individuals, we design and manufacture high quality, educational, and innovative toys that kids and parents around the world have loved for over 45 years!

Joining Battat means working in a multidisciplinary team within a growing privately-owned international company. It also means joining a stimulating workplace, full of professional challenges and the possibility to develop and grow.

We are currently looking for a tech-savvy Digital Growth Manager with superior e-commerce and digital marketing skills. Reporting to the Director of International Marketing, you are responsible for coordinating paid and unpaid marketing initiatives in your market with the objective of growing brand awareness and sales across a portfolio of brands.

Your role...
• Perform market research and competitor analysis;
• Manage local social media channels, taking into account retailer and distributor sales objectives;
• Implement PPC strategies to grow brand awareness and conversions, including Google Search,
Display, YouTube and Facebook paid marketing campaigns;
• Monitor campaign performance using tools such as Facebook Ads, Google Ads, Google Analytics,
Google Tag Manager and Search console;
• Plan a dedicated marketing budget and monitor marketing spend accordingly;
• Grow and leverage local e-mail marketing channels using tools such as Mailchimp;
• Coordinate non-digital marketing activities in the market, including in-store shop fits, events and
public relations;
• Partner with other departments across the company, including sales and marketing teams, as well
as external stakeholders such as retailers and distributors.

What we're looking for...
• Bachelor’s degree in business, marketing, e-commerce or related field
• Excellent English skills to communicate with international clients and external partners
• Strong knowledge of digital marketing concepts, terminology and experience working with
transactional and non-transactional websites
• Strong Excel and analytical skills needed
• Knowledge of Google, Facebook and YouTube advertising platforms (Google and Facebook
certifications are a strong asset)
• Adaptable, self-reliant, solution-oriented and strong attention to detail
• Ability to adapt to a constantly changing and dynamic environment

Experience:
• 3+ years experience in some combination of e-commerce, social media and paid digital marketing
• B2C marketing experience (an asset)
• Experience using Facebook Ads, Google Ads and similar third-party campaign management tools
• Experience with WordPress and Shopify content management systems (an asset)
• Experience living in or working in international markets (an asset)

Curious? Visit Battatco.com and explore our brands!

We offer a competitive salary based on experience, a generous group benefits package, and continued education.

We thank all applicants for their interest, however only selected candidates will be contacted.