Boutique La Vie en Rose Inc

Copywriter – Product strategy and merchandising

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    Boutique La Vie en Rose Inc

    Copywriter – Product strategy and merchandising

    Boutique La Vie en Rose Inc Montreal (Region), Quebec

    Communications and marketing
    Reference : J0918-0954
    Posted 25 day(s) ago | Still Open
    Permanent Full time As soon as possible
    Boutique La Vie en Rose Inc


    Job Number: J0918-0954

    Job Title: Copywriter – Product strategy and merchandising

    Job Category: E - Commerce

    City/Province: Montréal, Quebec, Canada

    Founded in 1985, la Vie en Rose has made a name for itself as the leading Canadian lingerie and swimwear retailer with over 2,600 employees. With more than 230 stores across Canada, our ultimate goal is for women to feel beautiful and comfortable in our lingerie and swimwear, and to provide outstanding customer service. Moreover, in 2006, we entered the international market and today our brand is present in 18 countries.

    At la Vie en Rose, our employees are the company’s most important asset. It is important for us that our employees feel appreciated at work. This is why we encourage internal promotions and offer employees the best training possible, to ensure they develop a long and successful career at la Vie en Rose.


    The Copywriter - Product strategy and merchandising is responsible for writing, editing, and improving all product descriptions for and, as well as for internal product description documents. Working with the marketing and e-commerce teams, the technical buyer provides clear, relevant and brand aligned copy for the websites that effectively convey the product value.

    Job Description

    - Write clear, appropriate and brand aligned product descriptions for all online merchandise;
    - Translate product descriptions and review content quality in French and English;
    - Coordinate the review and approval process for all product content and ensure consistency of language and messages;
    - Input HTML code, write convincing descriptions using SEO keywords, long-tail words, and best practices;
    - Research keywords and when needed, input them in appropriate fields of the sites (SEO);
    - Ensure that all creative content and messages meet the quality standards and tones of la Vie en Rose and Bikini Village;
    - Seek to understand the needs of the company for each project by writing effective and unique texts;
    - Work closely with the marketing and e-commerce teams on various technical copywriting projects;
    - Perform all other related tasks.


    - DEC or university degree in communication/copywriting/marketing or any other relevant field;
    - Experience in technical and/or professional copywriting;
    - Excellent writing skills in French and English;
    - Experience in e-commerce (an asset);
    - Bilingual, written and spoken (French and English);
    - Attention to detail and rigorous work approach;
    - Solid knowledge of syntax and grammar rules;
    - Relevant experience and basic knowledge of best practices in SEO;
    - Sense of organization, resourcefulness and ability to set priorities;
    - Rigor and attention to detail;
    - Ability work in a crossfunctional team and interact with multiple stakeholders with varied needs;
    - Knowledge of fashion and clothing related terminology (an asset);
    - Ability to work under pressure within tight deadlines;
    - MS Office : Word, Excel et PowerPoint;
    - Autonomous and able to evolve in an environment where many unforeseen events and changes occur.
    Boutique La Vie en Rose Inc

    Boutique La Vie en Rose Inc

    Fondée en 1985, la Vie en Rose a su se démarquer comme leader canadien dans le domaine de la lingerie et des maillots avec plus de 2600 employés. L’entreprise compte plus de 230 magasins à travers le Canada, et notre but ultime est de vous faire...

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    Boutique La Vie en Rose Inc

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